Amazon’s own beauty Advent calendar is back for 2026: 25 days of products, 19 of them full size and six minis, for $109. Amazon says the lineup is “valued at over $525” and warns it expects the calendar to sell out before the holidays. Here’s everything inside, what the price really works out to, and who it suits.
What is the Amazon Beauty Advent Calendar 2026?
Sold as “Amazon Beauty Advent Calendar | Exclusive 25 Days of Beauty 2026,” it’s an Amazon exclusive mixing skincare, makeup, hair care, fragrance and body care, with a clear K-beauty slant: Biodance, medicube, Anua, Beauty of Joseon and MAMONDE all have a door. The New York Post reported the calendar launched around October 1, just ahead of Prime Big Deal Days (October 6 and 7).
What’s inside the Amazon 25 Days of Beauty calendar?
- Biodance: Hydrogel Under-Eye Patches
- Anua: PDRN Collagen Facial Serum Spray
- Beauty of Joseon: Revive Eye Serum
- Neutrogena: Hydrogel Mask
- medicube: PDRN Pink Collagen Volume Balm Stick
- MAMONDE: Flora Glow Rose Daily Liquid Mask
- First Aid Beauty: Ultra Repair Cream (mini)
- La Roche-Posay: Gentle Oil Cleanser (mini)
- Starface: Hydro-Star Pimple Patches
- Summer Fridays: Vanilla Sheer-Tinted Lip Butter Balm
- tarte: Maracuja Juicy Lip Plump in Peachy Beige
- Olaplex: N°.3PLUS Hair Repair Pre-Shampoo Treatment
- Kitsch: Sheer Violet Hair & Body Spray
- amika: Hydro Rush Intense Moisture Leave-In Conditioner (mini)
- e.l.f.: Power Grip Matte Primer
- Tower 28: MakeWaves Volumizing Mascara
- Olive & June: Nail Polish in Pink Goldfish
- Real Techniques: Miracle Complexion Sponge
- bareMinerals: Supreme Finisher Powder Brush
- Marc Jacobs: Daisy Love Eau de Toilette (mini)
- Boy Smells: Hinoki Fantôme Candle (mini)
- Salt & Stone: Bergamot & Hinoki Deodorant Stick
- Touchland: Vanilla Blossom Power Mist
- Nécessaire: The Body Lotion
- Supergoop!: SPF 50 Glow Stick
Source: Amazon. Amazon doesn’t give a value for each product, so we can’t tell you which doors carry the most weight.
Our take: a lot of full sizes for the price
At $109 for 25 doors, the calendar works out to about $4.36 per day (our math). What stands out is the format: 19 of the 25 products are full size, which is unusual at this price, and many are everyday products you’ll actually finish, like the Olaplex treatment, the Supergoop! stick, the e.l.f. primer and the Summer Fridays balm. The $525 figure is Amazon’s stated value, not money you save: it only matters if you’d have bought these products anyway.
It will suit skincare fans curious about K-beauty and anyone who wants a gift-ready box of drugstore and Sephora-style favorites. If you mostly want luxury makeup or fragrance, this isn’t that calendar: the fragrance is a mini, and the makeup is limited to a primer, a mascara, a nail polish and two tools. We haven’t tested this calendar.
Price and availability: the essentials
- Price: $109
- Stated value: “over $525,” according to Amazon
- Contents: 25 products, 19 full size and 6 minis
- Where: Amazon.com only (Amazon exclusive)
- Availability: Amazon says it expects the calendar to sell out before the holidays. When we checked the listing on October 9, 2026 from outside the US, it showed as “currently unavailable,” so check the US listing directly.
Price and contents checked on Amazon’s product page on October 9, 2026; they can change at any time.
