For the first time, IPSY is selling its 25-day beauty Advent calendar to people who aren’t IPSY members. Non-members pay $179.99, members pay $149.99, and IPSY says only 1,000 calendars are set aside for non-members. IPSY puts the contents at “$682+” of beauty, and it has already revealed all 25 doors, with 15 full-size products including Too Faced, Glow Recipe and Goldfaden MD.
What’s new for the IPSY Advent Calendar 2026?
Until now, the IPSY calendar was a member perk. In a September 17, 2026 press release, IPSY announced it was opening the calendar to non-members “for the first time,” following a sellout of last year’s edition. The catch is the quantity: IPSY is making “a limited allocation of 1,000 IPSY Advent Calendars available to non-members.” Once that stock is gone, IPSY says the only way to buy the calendar will be through a membership. The calendar comes in “Beauty Land” packaging, a theme-park design with numbered drawers.
When we checked IPSY’s non-member shop on October 10, 2026, the calendar was listed at $179.99 and still available to add to cart.
What’s inside the IPSY Advent Calendar 2026?
IPSY revealed every door on its blog, with its own size label and MSRP for each product:
- Day 1: MURAD Retinol Youth Renewal Night Cream (travel size, $29)
- Day 2: TULA The Cult Classic Purifying Face Cleanser (travel size, $8.75)
- Day 3: TOO FACED Better Than Sex Waterproof Mascara (full size, $29)
- Day 4: MAISON LOUIS MARIE No.04 Mini Perfume Oil Roller (travel size, $17)
- Day 5: SERAPHINE BOTANICALS Ribbon Blush in Whisper Rose Pink (full size, $22)
- Day 6: THRIVE CAUSEMETICS Sheer Strength Hydrating Shine Lip Tint in Anna (full size, $26)
- Day 7: RODIAL Dragon Blood Eye Mask (full size, $16)
- Day 8: MORPHE One & Done Mini Makeup Sponge Duo (full size, $10)
- Day 9: HALF CAKED Setting Powder in Translucent (deluxe sample, $18)
- Day 10: GLOW RECIPE Watermelon Glow Niacinamide Hue Drops in Sunglow (full size, $36)
- Day 11: WINGME Brow Gel in Clear (full size, $18)
- Day 12: AMIKA Soulfood Nourishing Hair Mask (deluxe sample, $7.50)
- Day 13: ELEMIS Pro-Collagen Rose Marine Cream (travel size, $55)
- Day 14: BRIOGEO Don’t Despair, Repair! Shampoo & Conditioner (travel size, $30)
- Day 15: GOLDFADEN MD Radical Difference Face Serum (full size, $80)
- Day 16: GISOU Honey Infused Hydrating Lip Oil in Bee-lini Peach (full size, $28)
- Day 17: e.l.f. Cosmetics Stay Cool Primer Stick (full size, $8)
- Day 18: DIONIS Toasted Vanilla Chai Hand Cream (deluxe sample, $5)
- Day 19: FIRST AID BEAUTY Facial Radiance Pads (travel size, $9)
- Day 20: MERIT Great Skin Moisturizer (travel size, $19)
- Day 21: REINA REBELDE Gel Eyeliner in Traviesa (full size, $20)
- Day 22: AHAVA Mineral Body Lotion (full size, $20)
- Day 23: AVANT Brightening DePuffing Hyaluronic Overnight Eye Recovery Mask (full size, $89)
- Day 24: tarte Maracuja Juicy Lip Vinyl Gloss in Shimmering Cinnamon Spice (full size, $27)
- Day 25: LAURA GELLER palette and LUCKY CHICK brush set (full size, $55)
Source: IPSY blog (September 14, 2026) and IPSY press release (September 17, 2026).
Member or non-member: which price makes sense?
The gap is $30. IPSY Original, the cheapest membership, costs $15 a month, so joining for a month and buying at the $149.99 member price comes out about the same as paying $179.99 as a non-member, and you’d get a monthly bag on top (our math, before shipping and tax). The non-member option mainly suits gift buyers and anyone who doesn’t want a subscription to manage. If you do join just for the calendar, remember the membership renews monthly until you cancel.
Our take
At $179.99, the calendar works out to $7.20 per door, or $6 per door at the member price (our math). Fifteen full sizes is a strong count, and a few doors carry real weight: the Goldfaden MD serum ($80 MSRP), the Avant eye mask ($89) and the Laura Geller palette set ($55). Several other doors are small, like the $5 hand cream sample and the $8.75 cleanser. The $682 is IPSY’s stated value, not money you save. Compared with Ulta’s $150 calendar and Amazon’s $109 calendar with 19 full sizes, IPSY’s sits at the top of the price range but has the more indie, discovery-driven lineup. We haven’t tested this calendar.
Price and availability: the essentials
- Price: $179.99 for non-members, $149.99 for IPSY members (October 10, 2026)
- Stated value: “$682+,” according to IPSY
- Contents: 25 doors, 15 of them full size according to IPSY’s labels
- Non-member stock: 1,000 calendars, per IPSY; still available when we checked on October 10, 2026
- Where: the IPSY Shop for members, IPSY’s non-member shop for everyone else
Prices and contents checked on IPSY’s non-member shop and IPSY’s full reveal on October 10, 2026; they can change at any time.
