Lovevery Play Kits: Cost by Age and Is It Worth It?

Lovevery Play Kits are a toy subscription for kids from birth to age five. Each kit is designed for a specific developmental window, so instead of random toys you get a set of playthings, books, and a play guide that match what your child is working on, from tracking faces at a few weeks to planning and problem solving at four.

You enter your child’s birth date, Lovevery picks the right starting kit, and new kits arrive as your child moves into the next stage.

Parent playing with a baby and Lovevery toys at home — Lovevery Play Kits are built around what your child is learning right now

Lovevery Play Kits plans and prices

Age	Delivery	Price per kit
0 to 12 months	Every 2 months (6 kits)	$88
1 year	Every 3 months (4 kits)	$132
2 years	Every 3 months (4 kits)	$132
3 and 4 years	Every 3 months (4 kits a year)	$132
Prepay and save	Pay for a year of kits upfront	Save up to about 10%

What’s in a typical Lovevery Play Kit

Every kit is different, but most include:

Three to eight toys designed for that stage, often in wood or organic cotton
One or two board books
A printed play guide with activity ideas and the development behind them
Access to stage tips in the Lovevery app

Baby kits have names like The Looker, The Senser, and The Thinker. Toddler kits move to The Babbler, The Helper, and The Free Spirit, and preschool kits to The Storyteller and The Planner. Toys are made to be rotated and revisited, so they rarely become clutter after a month.

Contents of a Lovevery Play Kit — A kit brings several toys, books, and a play guide

Child opening a Lovevery Play Kit box — Kits arrive every two months in the first year, then every three

Why parents love it

The real value is not the toys alone but the curation. Lovevery did the research on what each stage needs, so you are not guessing in a toy aisle. The quality is noticeably above most baby toys, which is why so many kits get passed down to siblings or resold.

The downside is price. Over the first year you pay about $528 for six kits, From age one, every kit costs $132, so a full toddler year runs $528 too. A few kits get mixed reviews, which is exactly why the skip option matters.

Toddler stacking Lovevery blocks — Toys are made from wood, organic cotton, and other premium materials

Lovevery wooden toys from a Play Kit — Many pieces are designed to be used in new ways as kids grow

Parent reading a Lovevery book with a child — Books and a stage-based guide are part of every kit

How to skip or cancel Lovevery

You can skip a kit or cancel your subscription anytime from Account Settings on the website or in the Lovevery app. Make changes at least 3 days before your next shipping date. If you prepaid and cancel, Lovevery refunds kits you have not received but you lose the prepay discount. Shipping costs depend on your plan and region, so check at checkout.

Is Lovevery Play Kits worth it?

For first-time parents who want fewer, better toys and some guidance, yes. It saves real time and the toys last. If budget is tight, buy the first-year kits, then skip the ones that look less useful for your child.

Pros

Kits matched to each developmental stage
Premium, durable materials
Helpful play guides for parents
Skip or cancel anytime
Great resale and hand-me-down value

Cons

Expensive, especially toddler kits
Not every kit is equally strong
Some toys overlap with what families already own

Best alternatives to Lovevery Play Kits

Find more baby subscription boxes and subscription boxes for kids.

Lovevery vs KiwiCo: KiwiCo picks up where Lovevery ends, with hands-on STEM crates from age 3 up to teens. Much cheaper per box.
Lovevery vs Bitsy Boxes: Bitsy Boxes is a budget-friendly developmental toy box for babies and toddlers, monthly instead of every few months.
Lovevery vs Little Passports: Little Passports is better for curious preschoolers and older kids who love maps and the world.
Lovevery vs Literati: Literati sends curated children’s books if reading is the main goal.